Meadow Folks was a year-long project to create a game in the vein of Stardew Valley and Harvest Moon– a laid back farming and adventure game. I was responsible for doing the market research and the UX design. This project is still ongoing, so this page is incomplete and will be updated throughout the project.
I first decided to do target audience research, during which we researched our reference games, their sales, communities, and surveyed their players.
Later I expanded this to include a competitive analysis, including market segmentation, critical success factors, and a SWOTT analysis.
I also took the time to thoroughly research UX, and built a glossary of all terms relevant to my role.
I started by sketching out an user flow to identify all different elements and screens our game needs.
As the production phase of the project began, I began translating all of this functionality into mockups.
I also made a functionality list for the programmer to be implemented, and worked on some basic animations.